The Kenya Copyright Board (KECOBO) has issued a warning to people and corporations about the dangers of using memes for profit without the owners’ permission.
The declaration comes shortly after a video by Kenyan comedians Arap Marindich and Tula that went viral and has been making the rounds on social media.
The memes have subsequently been exploited by other Kenyan businesses on different social media platforms, according to Edward Sigei, the head of KECOBO, posing serious copyright issues.
Edward Sigei recommended corporates to perform due diligence on the images and films’ condition before partaking in the fun in a statement published today. He continued by saying that while the usage of memes on social media is acceptable, doing so for profit might result in civil responsibility.
Infringing on the owner’s copyright means creating a meme without permission.